Variable Maps

Show them the way! Variable mapping is a creative and innovative technology that allows you to print custom maps to your company's location on your direct mail pieces.

Very few marketing companies have the ability to provide variable maps like Spunk & Glam . When you work with us, you can:

  • Provide directions to your new location that are unique to each recipient
  • Make your direct mail campaign more personal
  • Connect with targets in a whole new way

Not only are these maps helpful for your potential customers, but they also show people that you really care about them and their business. Variable mapping is a technology that uses information from mailing list databases to generate custom maps for direct mail recipients. Once generated, the maps are printed as a variable image on each piece.

By providing them with custom directions made specifically for them, you can reach out to people in an interactive, ultra-personal way!